Competitive advantage – a new way of calculating it

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Learn how to calculate the competitive advantage derived from cultural diversity, cultural intelligence and innovation.
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Gugin Creates a Winning Corporate Culture for you

Gugin Creates a Winning Corporate Culture for you

Anyone can copy your product, but no one can copy your culture. Gugin helps companies and organisations around the world developing winning, highly competitive corporate cultures.

Cultural Audit – Get the truth about your organisation

Cultural Audit – Get the truth about your organisation

Cultural Audit – Get the truth about your organisation Introduction Cultural audit is the process where we describe all the aspects of a particular organisational culture. Gugin has developed and refined a comprehensive framework that gives us all the insight we...

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